Digital marketing is marketing that makes use of electronic devices (computers) such as personal computers, smartphones, cellphones, tablets and game consoles to engage with stakeholders.
Digital marketing applies technologies or platforms such as websites, e-mail, apps (classic and mobile) and social networks. Digital Marketing can be through Non-internet channels like TV, Radio, SMS, etc or through Internet channels like Social Media, E-mails ads, Banner ads, etc.
Social Media Marketing is a component of digital marketing. Many organizations use a combination of traditional and digital marketing channels; however, digital marketing is becoming more popular with marketers as it allows them to track their Return on Investment (ROI) more accurately compared to other traditional marketing channels.
Social network advertising, also social media targeting is a group of terms that are used to describe forms of Online advertising that focus on social networking sites. One of the major benefits of advertising on a social networking site (e.g. Facebook, Myspace, Friendster, Bebo, Orkut, etc.) is that advertisers can take advantage of the users demographic information and target their ads appropriately.
Social media targeting combines current targeting options (like geotargeting, behavioral targeting, socio-psychographic targeting, etc.), to make detailed target group identification possible. With social media targeting, advertisements are distributed to users based on information gathered from target group profiles.
Social network advertising is not necessarily the same as social media advertising. Social media targeting is a method of optimizing social media advertising by using profile data to deliver advertisements directly to individual users. Social media targeting refers to the process of matching social network users to target groups that have been specified by the advertiser.
-Campaign Setup and Optimization
-Marketing Strategy and research
-Ad Copy Creative and Split Testing
-Advanced Geo Targeting
-Conversion and ROI Optimization
-Display Ads Creative and Split Testing
-Remarketing Setup and Optimization
-Mobile Adjustment and Optimization
-Youtube Video Marketing
-Sponsored Ads and Updates Creative and Spit Testing
-Advanced Audience Targeting
-Google AdSense Course
-AdSense + Other Publishers
Baitul Ali Bhaban 1863/A Moulovipara ,
(Behind Southland Center),